Owlstown is a website builder made specifically for academics. It has several features that make it easier to create and maintain an academic website.
The annual fee pays for the servers which host your website. It also covers the cost of providing support. Most importantly, it encourages Owlstown to operate in your best interests, as opposed to those of an advertiser or investor.
No, Owlstown is not an academic social network. You can put links to your social network profiles on your Owlstown website. Here are some academic social networks: Academia.edu, Google Scholar, ImpactStory Profiles, ResearchGate.